BBC/ Ice Cream New York

Billionaire Boys Club X Ice Cream opened it's newest (third) store in New York last week. The flagship is, once again, designed by Wonderwall.

Just in time for the holidays!

BBC/Ice Cream

New York456 West Broadway

New York, NY 10012

More pics/info/vid links via Freshness!(<-love these guys!)

Lately, in much the same way as Bape, I'm also a little "meh" about BBC/Ice Cream...$80+ tees??... ...all caps "MEH"?

But Wonderwall's shop design is always, always off the chain!!!